British Eventing Support Trust - Charity Event Film
What the organisation needed
The British Eventing Support Trust needed to capture their annual fundraising ball through film and tailor each video to speak to different audiences. They needed a charity brand video, a video to thank sponsors and a video to capture the event itself.
Challenges
a) The sponsor video required a few revisions to achieve the style the charity wanted. This was largely due to the live-event format, as we weren’t working from a fixed storyboard or shotlist.
Our solutions & approach
a) we arranged a phone call to discuss the desired changes, discussing which shots to include and how to feature specific sponsors. By the third revision, we had fully met the charity’s requirements for the sponsor video.
Outcome and impact
Three distinct videos in horizontal and vertical forms that can be shared via social media. The sponsor video helped to ensure sponsors were thanked and acknowledged - maintaining a good relationship with their funders.
